Wondering who dominated the mortgage lending landscape in 2024? Polygon Research’s latest report using the 2024 HMDA Loan Application Register (LAR) via HMDAVision offers clear insights. Whether you’re a homebuyer, mortgage analyst, or industry insider, this data-driven snapshot helps you understand who’s winning in origination—and why it matters.
TL;DR:
- UWM, Rocket Mortgage, and CrossCountry Mortgage lead 2024 in originated loan volume.
- The industry grew by 7.7% in unit count and 14.3% in dollar volume.
- HMDAVision provides unmatched visibility into lender performance trends.
Let’s break it all down.
What Is HMDAVision and Why It Matters in Mortgage Lending?
HMDAVision is an advanced analytics platform by Polygon Research that leverages the Home Mortgage Disclosure Act (HMDA) dataset—a critical tool for understanding U.S. mortgage trends. The 2024 dataset covers over 6.1 million originated loans, worth more than $2 trillion, and sheds light on lender behavior, borrower demographics, and market dynamics.
Why does this matter to you?
- Buyers: Know who’s most active in the lending space.
- Lenders: Benchmark performance and assess growth opportunities.
- Policymakers: Ensure fair lending practices and market transparency.
2024’s Top 12 Mortgage Lenders by Origination Volume
Here’s a look at the top lenders ranked by number of originated loans, excluding loan purchases to focus solely on origination performance.
| Rank | Lender Name | Loans Originated | Market Share | YoY Growth |
| 1 | United Wholesale Mortgage (UWM) | 366,078 | 5.95% | +24.4% |
| 2 | Rocket Mortgage | 361,071 | 5.87% | +25.1% |
| 3 | CrossCountry Mortgage | 101,894 | 1.66% | +22.1% |
| 4 | Bank of America | 83,165 | 1.35% | -9.5% |
| 5 | Navy Federal Credit Union | 82,022 | 1.33% | +14.8% |
| 6 | JPMorgan Chase | 80,744 | 1.31% | +26.0% |
| 7 | loanDepot | 79,418 | 1.29% | +21.5% |
| 8 | Guild Mortgage | 75,356 | 1.23% | +54.8% |
| 9 | U.S. Bank | 74,512 | 1.21% | +3.3% |
| 10 | Fairway Independent Mortgage | 74,401 | 1.21% | -13.8% |
| 11 | Mortgage Research Center | 73,759 | 1.20% | +18.2% |
| 12 | DHI Mortgage | 70,673 | 1.15% | +8.7% |
🔍 Noteworthy Insight:
Guild Mortgage saw the biggest leap in originations, up 54.8%, while Bank of America and Fairway declined—highlighting how agility and innovation impact growth.
(Source: https://www.polygonresearch.com/blog/2024-top-mortgage-lenders)
Why This Data Matters – Key Takeaways for the Mortgage Industry
The updated 2024 HMDA data shows a clear rebound in lending activity:
- Stabilized interest rates encouraged more homebuyers.
- Refinancing picked up momentum due to improved rate environments.
- Lenders with robust tech platforms and customer-centric strategies outperformed traditional players.
3 Takeaways for readers:
- Tech-forward lenders (e.g., Rocket, UWM) continue to scale rapidly.
- Credit unions and regional players (e.g., Navy Federal, Guild) gain momentum.
- Big banks show mixed results—some losing ground as digital disruptors surge.
How to Use HMDAVision for Strategic Advantage
If you’re in lending, marketing, or compliance, HMDAVision can help:
Step 1 – Segment the Data
Explore loan-level trends across demographics, income brackets, and loan purposes.
Step 2 – Compare Competitors
Benchmark originations, growth rates, and geographic reach.
Step 3 – Spot Opportunities
Identify underserved markets or refine pricing strategies.
FAQs About 2024’s Top Mortgage Lenders and HMDAVision
Q: What is HMDAVision?
HMDAVision is Polygon Research’s analytics platform that simplifies mortgage lending data using HMDA public datasets.
Q: Who is the #1 mortgage lender in 2024?
United Wholesale Mortgage leads with over 366,000 originated loans—claiming nearly 6% of market share.
Why exclude purchased loans from rankings?
To focus purely on loan origination performance, which reflects direct borrower engagement and market leadership.
Q: Which lender grew the most in 2024?
Guild Mortgage, with a staggering 54.8% year-over-year growth.
Conclusion & Call to Action
Polygon Research’s 2024 mortgage lender rankings via HMDAVision deliver essential insights into a fast-evolving housing market. As originations rise and new players shake up old hierarchies, staying informed is your competitive edge.
👉 Ready to dive deeper into the data?
Explore the full report or start analyzing trends with latestrealestatetrends today.